单词 | 推销 |
释义 | 〔charlatan〕A charlatan and chatter are inseparable,even perhaps in the etymology ofcharlatan. According to one explanation,charlatan goes back through French to Italian ciarlatano, "mountebank, fraud,” from the wordciarlare, "to chatter.” Another explanation would derivecharlatan from the Italian word cerretano, "an inhabitant of Cerreto, a quack,” the village of Cerreto being noted for its charlatans.It seems, however, that bothciarlare and cerretano have been involved in the formation of the Italian word. The first example of the English word and of its earliest recorded sense,"huckster, especially of medicines, who gives his pitch to a crowd; mountebank,” is found in 1618.The sense familiar to us,"a person pretending to skill or knowledge,”is first recorded in 1809.“冒充内行者”与“喋喋不休”是分不开的,甚至也许在charlatan 的词源上。 根据一种解释,charlatan 可以由法语追溯到意大利语的 ciarlatano, “江湖郎中,骗子”, 其来自ciarlare “喋喋不休”。 另一种解释是从意大利词cerretano 派生出 charlatan, “塞利托的居民,庸医,” 以其庸医闻名的塞利托村。但似乎ciarlare 与 cerretano 两个词都与这个意大利词的形成有关。 这个英语词第一个例子以及它最早记载的意义,“大吹大擂推销商品的人,尤指向人群推销药品的人;江湖医生,”见于1618年。对于我们熟悉的含义,“冒充在技能和知识上内行的人,”最早记载于1809年〔territory〕a salesperson's territory.推销员的推销的区域〔sell〕"The political sell isn't ordinary marketing"(Brad Edmondson)“政治推销可不是普通的市场营销”(布拉德·埃德蒙森)〔hooey〕"the romantic hooey that always sold women's cosmetics"(Jerry Adler)“总能推销妇女化妆品的浪漫的胡言”(杰里·阿德勒)〔huckster〕To promote or attempt to sell (a commercial product, for example) in an overaggressive or showy manner.强行推销:用过于夸张或卖弄的方式推销或试图兜售(如商业产品)〔outsell〕a salesperson who outsold her colleagues.比其同事更会推销的推销员〔exclusive〕An exclusive right or privilege, as to market a product.专有权:一项独有的权利或优先权,如推销一种产品〔impostor〕"I remember . . . there was an impudent mountebank who sold pills which (as he told the country people) were very good against an earthquake" (Joseph Addison).Acharlatan makes false claims to skill or knowledge and hides his or her deficiency by an elaborate, fraudulent, often voluble display: “我记得…有一个厚颜无耻的商人来推销能(据他对村民们所说的)对付地震极为有效的药片” (约瑟夫·艾迪生)。charlatan 假称拥有某种技术或知识并且用故意的、欺骗性的,经常是口若悬河的显露来掩饰他或她的不足: 〔brochure〕A small booklet or pamphlet, often containing promotional material or product information.小册子:一种小书或册子,常包括推销材料或产品信息〔immodest〕immodest claims in advertising and promotion.在广告和推销上不谦虚的说法〔push〕The author pushed her latest book by making appearances in bookstores.作者通过在书店与读者直接见面的方式来推销他的最新作品〔promotion〕Advertising; publicity.宣传,推销:做广告;宣传〔huckster〕One who uses aggressive, showy, and sometimes devious methods to promote or sell a product.强行推销人:使用夸张、卖弄、甚至有时不正当的手段推销或兜售商品的人〔barker〕An employee who stands before the entrance to a show, as at a carnival, and solicits customers with a loud, colorful sales spiel.大声叫卖者:在巡回演出时,站在入口处以大声叫喊或各种各样降价推销招徕顾客的雇员〔sell〕To be responsible for the sale of; promote successfully:促销:促进销售;成功地推销:〔outsell〕To outdo (another) in selling:比…更会推销: |
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